Job Description
- Develop and execute trade marketing strategies and plans to achieve sales targets and increase market share.
- Collaborate with sales and marketing teams to develop effective trade promotions, merchandising tactics, and sales support materials.
- Analyze market trends and competitor activities to identify opportunities and threats, and provide actionable insights to drive business growth.
- Manage trade marketing budgets and ensure efficient allocation of resources to maximize return on investment.
- Monitor and evaluate the effectiveness of trade marketing activities and campaigns, and make recommendations for improvement.
- Build strong relationships with key trade partners and distributors to drive sales and achieve mutually beneficial business outcomes.
- Provide guidance and support to the sales team in executing trade marketing initiatives and achieving sales targets.
- Stay up-to-date with industry trends and best practices in trade marketing, and continuously seek opportunities to innovate and improve trade marketing strategies and tactics.
Responsibilities
Develop and execute trade marketing strategies and plans to achieve sales targets and increase market share.
Collaborate with sales and marketing teams to develop effective trade promotions, merchandising tactics, and sales support materials.
Analyze market trends and competitor activities to identify opportunities and threats, and provide actionable insights to drive business growth.
Manage trade marketing budgets and ensure efficient allocation of resources to maximize return on investment.
Monitor and evaluate the effectiveness of trade marketing activities and campaigns, and make recommendations for improvement.
Build strong relationships with key trade partners and distributors to drive sales and achieve mutually beneficial business outcomes.
Provide guidance and support to the sales team in executing trade marketing initiatives and achieving sales targets.
Stay up-to-date with industry trends and best practices in trade marketing, and continuously seek opportunities to innovate and improve trade marketing strategies and tactics.