Job Description
Organize and oversee events, such as press conferences, product launches, and public appearances, to enhance brand visibility and engagement.
Monitor and analyze media coverage, public sentiment, and industry trends to inform strategic decisions.
Responsibilities
- Develop and execute comprehensive public relations strategies that align with the company's goals and brand image.
- Build and maintain strong relationships with media outlets, journalists, and key influencers to promote positive coverage of the company.
- Coordinate with marketing and communications teams to ensure consistency in messaging across all platforms.
- Manage crisis communication, including developing response strategies and communicating with the media and public during sensitive situations.