Sr. Specialist Partnership Campaigns
Job Description
As the region’s leading local tech organization, we’re proud to say that we have been delivering for millions of people right across MENA for the past 18 years.
We were founded in Kuwait in 2004, and acquired by Delivery Hero (DHER) in 2015. This gives us a unique outlook – local knowledge with global expertise. It also allows us to innovate, create, and bring new technologies for the betterment of the MENA region, such as q-commerce, sustainable packaging, cloud kitchens, autonomous delivery vehicles, robots, and drones.
We deliver across 9 countries with more than 4,500+ employees! Our food delivery business works with over 27,000 brands and almost 50,000 branches.
Our q-commerce concept, talabat mart (121 Stores), now delivers groceries to customers in Bahrain, Iraq, Egypt, Jordan, Kuwait, Oman, Qatar, and the UAE in 30 minutes or less!
talabat is part of the Delivery Hero Group, the world’s leading local delivery platform operating in 70+ countries worldwide
Responsibilities
- Own talabat mart country trade campaign strategy and calendar in alignment with country commercial lead.
- Plan, project manage and measure all talabat mart campaigns.
- Work closely with Category and Grocery Marketing on opportunities to grow sales and surface assortments and promotions.
- Support in management of creative production for trade-driving campaigns
- Set up media assets in app inc. campaign landing pages, banners, boosted SKUs
- Plan and execute tailored and targeted campaigns to drive growth
- Coordinate between commercial teams and marketing teams to align on featured promotions and products.
- Proactively recommend and support in the development and implementation of new strategies to boost volume growth, while keeping margins on target
- Analyze all on-going campaigns, including daily tracking of performance and budget management
- Execute all aspects of the life-cycle management process.
- Conduct and implement a competitive intelligence and market insights review process
- Analyze data sets to identify consumer and market trends, and suggest high impact growth strategies
- Work with the Marketing team to develop content to drive brand awareness, sessions, new customer acquisition and orders
- Work with CRM and Performance teams to identify and track campaign success in delivering business objectives, analyze relevant data streams to lead improvements
- Working closely with Commercial team selling in app marketing inventory to supplier (product ads, banners etc)